Email marketing is not a thing of the past, but an efficient way of connecting with prospects and clients alike. Email marketing has proven to boost sales, increase awareness and drive repeat business, but you have to take action. This “Grow Your Business” series focuses on how to get up and running in minimal time.
Mike will show you his insider secrets never before revealed. He’ll show you how to go from a small list to a list of over 10,000 people. He’s done it and helps others do the same. When you add email marketing to your marketing strategy you will see an increase in leads and prospects. When leads and prospects become customers through Mike’s simple strategies you not only get a sale, but a revenue stream through repeat business.
When
Friday April 8, 2016 at 10:00 AM -11 AM CDT
Friday April 15, 2016 at 10:00 AM –11:00 AM CDT
Friday April 22, 2016 at 10:00 AM –11:00 AM CDT
Friday April 29, 2016 at 10:00 AM –11:00 AM CDT
Mike’s Formula is Simple!
Week 1 – Getting Started
- How to choose the right template
- Why and how to change colors to make your email more appealing
- The need for consistent branding and how to do it
- Choosing the right content to drive sales
Week 2 – How to Put Together a World Class Email Campaign
- Ways to increase open rates
- What causes people to “click” on your offer
- When people are most likely to “click” on your offer
- How to follow up and close the deal
Week 3 – List Building
- What is a list and why is it so darn important
- How to grow a world class list of interested subscribers
- When do opt-outs occur and how to avoid losing people from your list
- Why people want to sign up for YOUR email list
Week 4 – Tips and Tricks to Increase “Clicks”
- How to read your “analytics'” story
- Ways to increase traffic to your email and email list
- Split testing and what it means
- Best times of the day, days of the week to test
- Where to go for free market research
Some of the tools Constant Contact has to offer
To truly benefit from this webinar you should be a subscriber to Constant Contact. If you are not a subscriber you can become one by clicking on I WANT TO SUBSCRIBE. It only costs $20/month to start. If you sign up by March 30, 2016 you will receive Constant Contact at a 30% discount for 3 months (use code: 30MARCH). Not ready to subscribe, but need access for this webinar? You can also “test drive” Constant Contact free for 60 days if you like by going to I ONLY WANT TO TEST DRIVE CONSTANT CONTCT RIGHT NOW.
This seminar is great for novices as well as seasoned users. The purpose is to show you how to build email marketing campaigns that brings in more prospects, volunteers and/or donors.
As a Constant Contact Local Expert, Mike has been trained by the best and taken his knowlege of email marketing to a new level. He will show you what he knows. By the end of this series you will be able to use email marketing for all your campaigns to boost sales, increase awareness about your product and service and drive repeat business. This is one of the best marketing platforms Mike has ever worked with.
This webinar will be recorded and made available to the participants within 3 days of the webinar.